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presentation training Team presentations p17

PRESENTING AS A TEAM

It is crucial to explicitly agree the roles of each member.  Someone needs to be the leader, others then must be clear about why they are presenting their part.  Sometimes a team may have members who don’t actually present, if so the purpose of their presence must be clear to all.  

EMPHASISING TEAMWORK – TOGETHERNESS 

One theme repeated three times will have far more impact than three separate themes.  Therefore, although the perspective will change, the contributors from a team should clearly overlap and dovetail.  Help your audience by referring back “As John said …”  Let me add to what Ian has told you” – Avoid saying things like “I shan’t bore you by repeating what Jenny was saying”. 

Use new words, bright phrases, lively ideas and feed them back and forward like good footballers passing the ball. 

HANDOVER 

When you have finished your contribution it is important to hand over fluently. 

Summarise the main points and theme of your section and introduce the next team member and their subject name.  Make it clear why different people are delivering parts of the presentation, even if you think it should be obvious!  Above all avoid clichés like “So over to you Elaine” or “So, without further ado – Clive – go for it!” 

HANDLING QUESTIONS 

Make sure all are aware of the TRACT method for handling questions or objections.  Sometimes clients will pose a question to the team in a general way i.e. not to a specific person.  In that situation the leader should thank and rephrase before passing it to the appropriate team member to answer. 

By working together as a team you will not only cope with the unexpected but deal with – and take advantage of – sudden events or opportunities. 

WHEN NOT PRESENTING 

Look up, be attentive to your colleagues’ presentation.  Look as interested as you want your audience to be.  Take notes of some of the points made and be prepared to use them in your presentation – “Richard was right to say…”  “I would like to emphasise immediately Lynda’s most important point – that we…”

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